Telit Brand Guidelines
This leading chip manufacturer for the Internet of Things (IoT) market needed a modular brand to showcase its full-spectrum of products and services. Since their devices are embedded in many products worldwide, their brand needed to speak the language of connectivity. The triangular word bubbles throughout the brand gives “voice” to the text and images while connecting various parts of the design together.
A comprehensive brand standards manual outlined all aspects of print and digital communications including color palette, typography, logo usage, image selections, charts & graphs, with a variety of samples as reference.
Also included was a full library of custom icons crafted to illustrate Telit’s vast wireless and broadband reach.